PayStream ‘Count On Us’ campaign


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PayStream is a leading accountancy and payroll provider for contractors.

The PayStream brand strategy is based on the simple concept of making consultants’ and contractors’ lives easier. PayStream deliver this through the promise of ‘support’, from straightforward processes and market-leading efficiency, to knowledgeable and empowered staff at every level, ready and willing to help.

Our brief was to communicate the ‘support’ message through an integrated campaign. The solution focused on a series of reasons to ‘Count on PayStream’ brought to life through a bold use of colour, typography and illustration, both on and offline.