-
Our F.Hinds highlights of 2023
Megan Williams ◦ February 1, 2024
In 2022 we celebrated 20 years of working with British family jewellers F.Hinds. Proudly independent, they were established in 1856 …Read More
-
How to develop branded content in financial services
markmaking* ◦ February 23, 2023
What is branded content? In an industry (marketing) awash with buzzwords, it’s worth beginning with what branded content actually is. …Read More -
Building brand salience in financial services
Alastair Williams ◦ February 23, 2023
What is brand salience? So you’ve got the best mortgage product hands down. Your rates and terms are chart-topping. Your …Read More -
Style & strategy: Celebrating 20 years with F.Hinds
Nicola Edginton ◦ November 24, 2022
This year marks 20 years of working with F.Hinds – the independent family-run, high street jewellers, first established in 1856. …Read More
-
The importance of the Creative Brief
Mike Watson ◦ January 25, 2022
The average creative agency deals with hundreds of documents over the course of a working week – and tens of …Read More
-
A crafty identity for start-up planning consultancy Laister
Nicola Edginton ◦ September 23, 2021
The challenge How do you express the uniquely quirky character of a team of self-confessed ‘case-law nerds’ without compromising credibility? …Read More -
Creative Insights: Will’s Kitchen
markmaking* ◦ December 5, 2019
Copywriter Chloe Marshall interviews Creative Director Nicola Edginton, Art Director David Souch, Account Director Zoë March and Senior Account Manager …Read More
-
Creative Insights: Engaging customers to fight fraud
markmaking* ◦ December 5, 2019
With fraud at an all time high, it’s never been more important to raise awareness on how to protect yourself …Read More
-
Creative insights: a campaign through time
markmaking* ◦ July 5, 2019
Marianne interviews Senior Designer Meg, Copywriter Chloe, Creative Director Nic, Artworker Debs, and Account Director Emily about our recent project …Read More
-
Creative insights: a different debut
markmaking* ◦ June 17, 2019
Marianne interviews Copywriter Chloe, Senior Account Manager Hannah, Designer Emily, Creative Director Steve, and Senior Copywriter Josh about our recent …Read More
-
Creative insights: a Strong (Customer Authentication) campaign
markmaking* ◦ May 21, 2019
Marianne interviews Creative Director Nic, Senior Account Manager Laura, Senior Designers David and Meg, and Copywriter Chloe about our recent …Read More
-
Creative insights: showcasing Pepper Atlas
markmaking* ◦ April 24, 2019
Marianne interviews Senior Designer David, Senior Account Manager Hannah, Senior Copywriter Josh, and Designer Tom about our recent project for …Read More