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Views, news and musings

Here’s where you’ll find the latest from mark-making*, B2B and brand banter, and a wealth of curiosity around creativity. Can’t get enough of it? For your monthly shot of inspiration and insight delivered direct to your device, join our growing band of newsletter subscribers.

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  • A-Z of B2B logo

    mark-making* presents…The A-Z of B2B brand building

    Alastair Williams ◦ October 28, 2022

    Welcome to the first of, you guessed it, 26 posts in our A-Z of B2B brand building; an insight-packed alphabetical …
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    Tags
    • A-Z of B2B
    • B2B
    • brand building
    • brand strategy
  • To refresh or rebrand? That is the question.

    Alastair Williams ◦ September 29, 2022

    For any business looking to thrive over the long-term, it’s well recognised that a strong brand identity is vital. As …
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    Tags
    • B2B
    • B2B marketing
    • brand building
    • brand magnetism
    • brand strategy
    • branding
  • August 2022 social

    It’s a family affair!

    markmaking* ◦ August 31, 2022

    It wouldn’t be summer without the annual mark-making* family social. A relaxed event with festival vibes, where mark-makers and their …
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    Tags
    • fun
    • fun stuff
    • games
    • team
    • work social
  • lightbulb

    How to generate ideas for blog posts

    markmaking* ◦ August 1, 2022

    Generating content ideas to slot into your editorial calendar is not easy. Whether you are just starting out or if …
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  • An image showing a spotlight scanning over a report

    What we learnt from the “What clients think” 2022 report…

    Rich Canueto-Cook ◦ July 27, 2022

    With the recent publication of the What clients think report for 2022, it served up timely reminders of the lay …
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    Tags
    • client services
    • clientrelationships
    • Creative insights
  • A Bee, painted by Russ Holt

    Making an exhibition of myself!

    Russ Holt ◦ July 27, 2022

    How I ticked off an experience from my bucket list. After leaving Art College in the 1990s, I’ve carried on …
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    Tags
    • exhibition
  • The Prince’s Trust: Red carpet treatment for extraordinary young people

    Laura Carter ◦ June 28, 2022

    We started working with The Prince’s Trust in earnest this year. It’s been fascinating to get a better understanding of …
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    Tags
    • awards
    • client services
  • The Birmingham Design Festival

    Out and about at the Birmingham Design Festival

    markmaking* ◦ June 27, 2022

    This month some of the mark-makers visited the Birmingham Design Festival to see, hear, and learn from the industry’s finest. …
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    Tags
    • creative
    • fun
    • team
  • front door

    B2B brand building & why consistency rules

    Alastair Williams ◦ June 23, 2022

    Knock knock Who’s there? It’s me, in my first summer after graduating university. I’m in the US, tapping nervously on …
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    Tags
    • B2B
    • B2B marketing
    • brand building
    • brand magnetism
    • brand strategy
    • branding
  • Jedi skills off the chart

    Alastair Williams ◦ June 23, 2022

    Many of our clients do amazing things, but once in a while it’s taken to an entirely different level. That …
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    Tags
    • communication
    • Creative insights
    • technology
  • The creative process: what to do when it gets worse before it gets better

    markmaking* ◦ May 25, 2022

    “It’s good to have an end to journey towards; but it is the journey that matters, in the end.” – …
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    Tags
    • creative agency
    • process
  • Mark Making babies

    More mini mark-makers* ahoy!

    Megan Williams ◦ May 25, 2022

    Last Thursday we were thrilled to have designer Emily and account manager Erin back in the studio for a visit. …
    Read More

    Tags
    • fun
    • new faces
    • social
    • studio
    • wellbeing
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